Mayra Ruiz-McPherson | Mayra Ruiz-McPherson
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Author: Mayra Ruiz-McPherson

The question of how often your UI/UX should change is a good one to ask. Someone on Quora recently asked how often UI/UX changes and it made me think about my own UI/UX project experiences where clients have often asked the same question. The reality is this:...

What is neuromarketing? An easy enough question but surprisingly, there are varying answers depending on what you read. I myself don't purport to know "the best" definition of the neuromarketing term. However, if you're interested, like me, in delving deeper into a niche form of specialized marketing, one...

Illustration has survived massive technological and cultural changes. Today, it is still a thriving business. Why do you think people still need illustration? This was a recent question posed in one of my AAU graduate courses. The post below represents my answer, expanded slightly from my original contribution...