published writings

I’m a copywriter,
content producer,
UX writer, and overall wordsmith.

stuff I’ve written
INDUSTRY PUBLICATIONS

PR News for Smart CommunicatorsIn late 2015, PR News was seeking abstracts for articles to include in their 2016 Media Training GuidebookMy abstract (1,000 word count minimum) was selected and my article was subsequently published in their Guidebook; copies of which currently sell for $399 in digital and $449 in print.

“Mayra, your topic sounds interesting, and we’d love to have it provided it meets our editorial standards and is consultative with tactical information, strategies and lessons learned.”

Ian James Wright
Managing Editor
PR News

PR News' Media Training Guidebook 2016

DIGITAL MARKETING COLUMN

Loudoun Times Mirror

While the Loudoun Business Journal is no longer in circulation, I was invited to submit two digital marketing-centric columns (750-800 word count per column) for their Fall 2012 and Spring 2013 editions.

eTrend Watch digital marketing column written by brand psychologist and marketing technologist Mayra Ruiz-McPherson

eTrend Watch digital marketing column written by brand psychologist and marketing technologist Mayra Ruiz-McPherson

TECHNOLOGY COLUMN

Pet Tech column for Virginia Maryland Dog Magazine authored by Mayra Ruiz-McPherson

I pitched the initial vision for the “Pet Tech” column (1,000 word count per column) to the The Virginia-Maryland Dog Magazine back in 2013 and the magazine agreed. View the sample shared.

Branding

I not only authored the Pet Tech column but also branded it as “Pet Tech” and designed the column’s logo artwork (see left).

Pet Tech column created and authored by Mayra Ruiz-McPherson for Virginia Maryland Dog Magazine

PROFILES & INTERVIEWS

Posh Seven Magazine

I’ve wrote various executive, business, and people profiles for Posh Seven Magazine. Their editor would usually reach out and assign the interview, define the word count, and provided me with important interviewee details as well as deadline information.

EXECUTIVE PROFILES

Loudoun Times Mirror

During the same period I was authoring digital marketing columns (as shared earlier on this list; scroll up to see) for this newspaper’s business journal, I was additionally writing 1,000 word count executive profiles for them as well.

Executive profiles (see sample profile on right column) were featured pieces spotlighting local and noteworthy professionals in senior positions and working in Loudoun County and were assigned to me by the editor.

Executive profile authored by Mayra Ruiz-McPherson for the Loudoun Business Journal

Would you like to hire me to write for your magazine, newsletters, blog, apps, social media, or other publications?

Contact me here to get something started. Contact me here to get something started.